Historische Anleihe

Historical link

“Alea iacta est. – The die is cast.” Gaius Julius Caesar (100 B.C. – 44 B.C.) said this when he crossed the river Rubicon and triggered a civil war. Caesar’s remark is to be understood as: “Now it will be decided.” In our opinion, decisions must not have a gambling character as in Caesar’s case, as this often involves too far-reaching consequences, and the consequences of wrong decisions may be fatal to us.


Our motivation

Sometimes it is hard to make a decision for or against a thing. We suspect that we have not considered and weighed all important arguments. This is exhausting. Perhaps we feel overstrained and uncertain. Nevertheless, it is essential in many situations to make the absolutely right decision for ourselves—whether this concerns a career choice, the choice between home ownership or renting, the choice of a suitable form of investment, the choice of a partner, an attitude toward organ donation, a car purchase decision or holiday planning options.

We are under the impression that the volume of decisions to be made in our free and self-determined—and thus more complex—society is growing. It is time to offer substantiated support. It is time for the Decision Cube.



In our multioptional world, people often have to make rapid and momentous decisions under uncertainty. Some will find this to be more difficult than others do, and some show greater readiness to take risks than others do. Some do act rather spontaneously according to the motto “no risk, no fun,” while others can’t stop pondering without ever getting rid of the feeling that they have not yet considered and weighed all options. The readiness to assume risk declines especially with advancing age. In this context, the quality of decisions is very low depending on educational background or level of intelligence.

Common to all, however, presumably is the wish not to have overlooked any important aspect of a decision afterward and to have made a qualified and right decision. Having confidence in your decision—this is what the Decision Cube aims for.